COMPREHENSIVE COMPETITIVE ANALYSIS
COMPETITIVE ANALYSIS BUILDS ADVANTAGE
Adapt your activities to the current market situation, thanks to knowing your competitors’ strengths and weaknesses, their products, services, strategy, and financing. Find out who you are competing with, as well as where your advantages are.
Competition identification
Learn who your direct and indirect competition is – include in your strategy knowledge about companies offering substitute products and services.
Competition profiling
Benefit from detailed competitors’ profiles, with data on their product and services portfolios, strategy, sales channels, target groups, financing, and business models.
COMPETITION ANALYSIS BRINGS KNOW-HOW
Both on your route-to-market and when building your market advantage, you will need detailed answers to a number of questions about the competitive environment that come from competitive analysis, such as:
- Why are your competition’s products and services so recognisable?
- Who is in the target group of your competition?
- What business strategy has the analysed company implemented?
- What investment plans does the analysed company have?
- How do companies promote their products and services?
- What factors made the competition successful abroad?
COMPETITIVE INTELLIGENCE HELPS TO GROW
Increase your company’s effectiveness by learning about solutions used by other organisations and leaders of your industry. Develop your growth strategy based on an in-depth knowledge of your competitors.
Identification of trends
See what industry leaders are investing in and implementing in their businesses. Check how the market is developing. Find out what customers are currently looking for.
Success factors analysis
Learn about the best business practices, the most effective development strategies and the most popular business models used by other successful market players.
SAMPLES OF OUR COMPETITIVE ANALYSES
We have completed over 800 research and analytical projects for over 200 companies from Poland and abroad. Here we present just a few examples of implementations in the area of competitive analysis:
- Competitive analysis of the IT software testing market
- Benchmarking analysis of the medical portals market
- Competition research on the cold-pressed oils market
- Competition analysis of legal services
RESULTS OF COMPETITIVE ANALYSIS
You will receive the results of our competitive analysis in the form of a report or a presentation. When necessary, we can also discuss the results of the project at a meeting or a teleconference.
Report
A comprehensive document containing the complete results of the competition analysis, concise summaries, conclusions, recommendations, as well as all relevant tables, charts, and listings of sources.
Presentation
A strongly condensed and immensely useful form of presenting the results of the competitive intelligence project – ready for presentation to the management board or investor.
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